1.急求客户关系管理英文文献及翻译
A successful relationship, it is a successful brand - the real estate customer relationship management and marketing Introduction "Today is the era of economic times," management master迈克尔哈默Brand is the relationship between products and consumers. Today, product innovations have become the bottom line of corporate survival, and in the unknown future, the advantages of innovation is likely to be competitors on the follow-up, and even become totally obsolete things. The brand has entered the era of real estate enterprises, efforts to create a brand with a very important part of customer relationship management related to the construction of very dense. Customer relationship management, a classic story from the start with…… Mr. A entrepreneurs a business trip to Thailand, where he was staying at the Oriental Hotel, this is his second time in the hotel. On the morning is, A, out of the door ready to restaurants, health services floors respectfully asked: "A President, your breakfast is to use it?" A very strange, and asked "how do you know that I surname A?" Service Health replied: "We provided the hotel at night to Beishu the names of all guests." This makes Mr. A was shocked, even though he frequently from around the world, but also in numerous hotels, but this is the first time encountered. Mr. A happy to take the lift down to the floors of the restaurant, Gangchu elevators, restaurants, health services Mangying approached: "A President, please inside." Mr. A very puzzled and asked: "How do you know that I surname A?" Smile of Health Services said: "I have just received a phone service floor that you have a Xialou." Mr. A walked into restaurants, hospitality services Miss asked: "A President to the old place??" A surprised again, the upgrade, he Ancun "The last time a meal here is a matter of a year ago, is the service here Miss still remember »" Miss services initiative explained: "I just check the records, your last June 9 in and around the second window seats used Breakfast", A, to hear some of the excitement, Mangyue: " Old seat! Right, the old seat! "So girls asked:" old menu »a sandwich, a cup of coffee, an egg» "At this point, A, has been very touched by the" old menu, it is necessary to the old menu! " Served to Mr. A, each Huihua health services are two steps back, so as not to speak for itself when the spittle of careless flying to the guests on the food, the best hotels in the United States, Mr. A have not seen. Breakfast meal, it is so for the life of Mr. A left unforgettable impression. After more than three years, A, no adjustment for business again in Thailand, but the birthday of Mr. A, Hou suddenly received an Oriental Hotel, birthday cards sent to: Dear Mr. A, you have three years did not come to us here , And we all miss you very much staff, hope to see you again. Today is your birthday, I wish you a happy birthday. Mr. A was tears, the excitement has been difficult…… Although Thailand's economy hardly the most developed in Asia, Thailand's Oriental Hotel, the hotel has the most堪称Asia, is not fully booked almost every day that the opportunity is in the need to book in advance. Customer relationship management, real estate, the foundation of relationship marketing. Real estate marketing relationship should be regarded as customer relationship management process and to build brand image. As started in the 1970s, the relationship between domestic marketing theory in the introduction, more and more real estate companies to strengthen customer relationship management attention. The current prevalence of the integration of the industry marketing theory, in essence, is to reflect the thinking of the relationship marketing. Its claim to consumer-oriented, emphasizing business and consumer two-way communication, so as to establish long-term stability of mutual relations should be, for enterprises in market competition to establish brand. The customer relationship management, will affect the direct customers to purchase and the purchase of indirect (recommended clients buy). Real estate, Shaoze hundreds of thousands, then millions more, and even higher prices, customers have recommended the purchase occupy an important proportion. Wuhan Vanke Wang Biao, director of marketing in the "customer is always Vanke of the partnership," the article said: "Shanghai, Beijing, the three major cities of Shenzhen Vanke recommended the possibility of consumers: survey showed that owners recommended the possibility of Reached 81 percent, reflects the owners of Vanke providing products and services are widely 。
2.求一篇英语论文3000字的,感谢各位帮忙,谢谢了
customer satisfaction Customer satisfaction is the customer-to-business and enterprise product / service satisfaction. Customer satisfaction, the enterprise is a state of feeling, and feelings in such a state more likely to arouse trading activities. A commonly used statistical results are: a satisfied customer, six times in a dissatisfied customers more willing to continue to buy that product or service enterprises. In an increasingly competitive, customer-oriented market environment, more and more companies began chasing the upgrading of customer satisfaction. However, many companies chasing the results were not satisfactory. We found that business if it is only the pursuit of customer satisfaction and often can not solve the ultimate problem, because very often, enterprises improve customer satisfaction, does not mean that corporate profits immediately improved. Only contributions to the company "profit" is a direct customer value customers. Moreover, the value of the profits of enterprises also contribute to the high and low points. Therefore, enterprises should operate on the scarce resources to optimize the allocation and concentrate on high-value enhancing customer satisfaction at the same time, we should also look at potential high-value customers, gradual increase their satisfaction. From all customer satisfaction, to the value of customer satisfaction, to the high-value customer satisfaction, the final key to the high-value customer satisfaction factors, it is enterprises to enhance the "customer satisfaction value in return," "process." Customer loyalty Customer loyalty from the concept of customer satisfaction leads to the concept of customer satisfaction is the result of a product brand or company's trust, and hope to maintain a repeat of psychological tendency. Customer loyalty is actually a continuity of customer behavior, customer loyalty, customer loyalty is the corporate level. Customer loyalty for the two forms of performance, is a corporate customer loyalty in the wishes of a customer loyalty is in the behaviour of enterprises. And general enterprises tend to be confused with two forms of this fact, a fundamental difference between the two, the former is not for the businesses themselves have a direct value of the enterprises while the latter is very valuable; The reason is very simple Customers only wishes, but no action, for enterprises of no significance. Enterprises should do is, first, to promote customers from "will" to "act" conversion; Second, through cross-selling and additional marketing to further enhance customer and business transactions frequency. Customer satisfaction does not mean that customer loyalty, customer satisfaction is a kind of psychological satisfaction, in consumption is revealed by the attitude of, but customer loyalty is a continuous transactions, is to promote the occurrence of repeat customers. Measuring customer loyalty is the key indicators of customers (CustomerRetention), which describes enterprises and maintaining customer relationships length of time; customers share (CustomerShare), namely, the budget will be spent on the company's ratio. Data show that only the customer satisfaction is not enough. When a better product suppliers, large customers may change suppliers. Satisfaction is measured by customer expectations and feelings, and customer loyalty reflect the purchase of future actions and purchase commitments. Customer satisfaction surveys customer purchase experience of the past views and ideas, can only reflect the past and not the future acts as a reliable forecast. Loyalty survey can predict what products customers want most, and when to buy, how many of these could have purchased sales. Customer satisfaction and their actual purchase behavior is not necessarily directly linked, satisfied customers may not be able to guarantee that they will always be faithful enterprises, a repeat purchase behavior. In a "worthless customer satisfaction, customer loyalty Extreme priceless" (Cus tomer Satis faction Is Worthles s, Cus tomer Loyalty Is Priceles s) of the "customer loyalty" of the best-selling book, the author debate: "Customers satisfied with the worthless, because satisfied customers still buy the products of other enterprises. process of the transaction are satisfied with every aspect of the customer will be better because of the price of a replacement suppliers, customers and sometimes even though your products and satisfied with the service is not absolute, you have been able to lock the customer. " For example, many users of Microsoft products such as the views and dissatisfaction, but if you change the use 。
3.急求 关于CRM客户管理系统的英语论文
CRM was the recent years compares the upsurge the software, along with the Major industry CRM market's saturation, more and more vision went to Small and medium-sized enterprise's CRM. along with the market change, market competition's focal point already changed the brand from the product competition the competition, the service competition and the customer competition, specially who can establish with the customer and maintain one kind of long-term good cooperation, has the customer resources, to win the customer trust, the correct analysis customer demand, who can formulate the science enterprise business strategy and the market marketing strategy, produces product which is suitable for sale, provides satisfaction the customer service, thus raises the market share rapidly, the gain biggest profit, increases the enterprise core competitiveness. The present paper mainly introduced under the B/S pattern the customer relations management system management system's design, showed in detail the customer document management each kind of operation's design with realizes the method. This system's development platform is Visual Studio 2005, ASP.NET, is as the database develops the platform take sql server, and unified the CRM management idea. The system mainly designed and has realized the customer document management, the customer consultation management, the customer service expense management, the customer suit management, system administration (jurisdiction), modules and so on product management. The system has the contact surface to be succinct, user merits and so on simplicity of operator, good extension and maintainability.。
4.客户服务的技巧的英文作文
Communication plays a significant role in our daily life, especially in modern society. Since we get along with other people in every field, we must learn how to communicate with people effectively.
Effective communication should be planned carefully. First, speak slowly and briefly in order to make ourselves understood completely. Second, express ourselves in all sincerity and with warmth. Third, concentrate on what the speaker says and appreciate his point of view. Moreover, we should give positive feedback by nodding or smiling while listening. Fourth, place ourselves in the place of others.
As far as I'm concerned, I communicate with other people in a positive way whether I'm in a merry mood or not. And I often express my own opinion genuinely and sincerely.
在日常生活中沟通扮演着重要的角色,尤其是现代社会。从我们在各个领域里与他人相处,我们必须学会怎样和别人有效的沟通。
有效沟通因该要认真地计划。第一、简明的说,慢慢的说,以便于我们能够完全被听懂理解。第二,我们应把自己表达的尽量诚恳而热情。第三,从对方的角度出发,专注于对方所说的内容。还有,我们在倾听的时候应该通过点头或者微笑给与积极的回应。第四,还要换位思考。
就那我来说,我总是能用积极的方式和对方沟通,不管我心情好坏。而且我经常真诚和诚恳地表达我自己的观点。
5.急求 关于CRM客户管理系统的英语论文
CRM was the recent years compares the upsurge the software, along with the Major industry CRM market's saturation, more and more vision went to Small and medium-sized enterprise's CRM. along with the market change, market competition's focal point already changed the brand from the product competition the competition, the service competition and the customer competition, specially who can establish with the customer and maintain one kind of long-term good cooperation, has the customer resources, to win the customer trust, the correct analysis customer demand, who can formulate the science enterprise business strategy and the market marketing strategy, produces product which is suitable for sale, provides satisfaction the customer service, thus raises the market share rapidly, the gain biggest profit, increases the enterprise core competitiveness. The present paper mainly introduced under the B/S pattern the customer relations management system management system's design, showed in detail the customer document management each kind of operation's design with realizes the method. This system's development platform is Visual Studio 2005, ASP.NET, is as the database develops the platform take sql server, and unified the CRM management idea. The system mainly designed and has realized the customer document management, the customer consultation management, the customer service expense management, the customer suit management, system administration (jurisdiction), modules and so on product management. The system has the contact surface to be succinct, user merits and so on simplicity of operator, good extension and maintainability.。
6.英语翻译论文摘要:本文论述了客户关系管理的基本思想,对它的基本
Abstract:This paper discusses the basic of customer relationship management,and its meaning,background,history of development,and overview of market ,what's more the customer's loyalty ; Focusing on the use of customer relationship management systems in the e-business era,it explains development trends on the customer relationship management system construction Key words:Customer relationship,Management system,E-commerce。
7.跪求英语论文5000字
(For children and primary school pupils) (一) Developing oral communication skills Oral communication skills here refer to listening and speaking skills. They are very important skills for beginners. Children learning their native language begin by understanding through listening. They comprehend the language long before they can speak. With primary school pupils, it is better that we let them listen and understand the language first. Let them speak gradually when they feel ready and comfortable with it. In fact, listening and speaking are always used inseparably in real life situations. However, listening is an important basis for speaking. The following are some listening and speaking activities you can use in the classroom. Read them and discuss which ones are adaptable in your teaching and which ones are not practical for your situations and explain why. Listening Activities ♠ Listen and act/follow instructions This type of activity is also known as TPR (Total Physical Response). TPR is an extremely useful and adaptable teaching technique in the primary classroom for language learning. With TPR, children listen to their teacher telling them what to do and then do it. This is also the way how children acquired their first language. They are able to do things according to what they hear long before they are able to speak the language. By doing TPR, you are also giving chil- dren a sense of security. It does not matter if they cannot pronounce the word or say the sentence. They can simply listen and watch others to understand the meaning. For TPR activities, the easiest is to start with classroom commands, 'touch' activities and verbs in action, etc. (二)Speaking activities Speaking activities do not need to be always reading aloud, reciting dialogues or repeating what the teacher said. When we speak, we speak with a purpose and we speak with interest as well. Therefore, we need to create interesting topics and genuine purposes for children to speak the language. Of course some imitations and repetitions are necessary to prepare children to speak, but even with imi- tations and repetitions, we can make them more interesting and meaningful. One important point to note is that speaking only develops gradually with plenty of practice and with a lot of encouragement. We should have realistic expectations with children beginning with English. The following are some speaking activities. Some of them are basic speaking activities and some of them are more advanced speaking activities. They can only be applied with different levels of learners and in different contexts. 本文摘自:。
8.求一篇关于服务质量de中英文对照论文
In the fields of packet-switched networks and computer networking, the traffic engineering term Quality of Service, abbreviated QoS, refers to resource reservation control mechanisms. Quality of Service can provide different priority to different users or data flows, or guarantee a certain level of performance to a data flow in accordance with requests from the application program or the internet service provider policy. Quality of Service guarantees are important if the network capacity is limited, for example in cellular data communication, especially for real-time streaming multimedia applications, for example voice over IP and IP-TV, since these often require fixed bit rate and are delay sensitive.
A network or protocol that supports Quality of Service may agree on a traffic contract with the application software and reserve capacity in the network nodes, for example during a session establishment phase. During the session it may monitor the achieved level of performance, for example the data rate and delay, and dynamically control scheduling priorities in the network nodes. It may release the reserved capacity during a tear down phase.
Quality of Service comprises all the aspects of a connection, such as time to provide service, voice quality, echo, loss, reliability and so on. A subset of telephony QoS is Grade of Service (GOS), which comprises aspects of a connection relating to the capacity of a network.[1]
A best-effort network or service does not support Quality of Service.
The term Quality of Service is sometimes used as a quality measure, with many alternative definitions, rather than referring to the ability to reserve resources. Quality of Service sometimes refers to the level of Quality of service, i.e. the guaranteed service quality. High QoS is often confused with a high level of performance or achieved service quality, for example high bit rate, low latency and low bit error probability.
9.商务英语毕业论文范文
英语饮料广告中的语用预设研究 字数:4962.页数:17 论文编号:YY217 Abstract Advertising language has received a thorough study from different aspects. With the development of linguistics, the studies on advertising language are inclined to the relationship between language and context. In this case, pragmatic presupposition appears to be the very tool for its sensitive nature to context. In addition, common ground and appropriateness of pragmatic presupposition also make great contribution to the concise and economical advertisement. However, other properties like one-sidedness, subjectivity and latency are equally noticed. Proper exploitation of these features may develop useful market strategies. Therefore, it is of great significance to study advertising language from pragmatic presupposition perspective. The thesis focuses on the phenomenon of pragmatic presupposition in English advertisement for beverage. Based on the foundational theory, the classifications and functions of pragmatic presupposition are exposed by qualitative study method. Meanwhile, a case study is conducted to tentatively explore the distribution and frequency of each type by quantitative analysis. Research findings show that pragmatic presupposition occurs in 94% of the collected 100 drinks advertisements; the state presupposition accounts for the largest percentage (40%) among all five classifications , followed by belief presupposition, behavior presupposition, existential presupposition and fact presupposition, for 22%, 14%, 13%, 5% respectively. Key Words: advertising language pragmatic presupposition function classifications description 摘要 广告语言的研究一直以来都备受各个领域学者们的青睐。
在语言学领域,语言学的发展使得广告语言的研究逐渐趋向于语言与语境的关系的研究。于是,对语境敏感的语用预设便成为了分析广告语言的理想工具。
语用预设的共知性和合适性简化了广告的语言,节省了广告的费用。另外,语用预设本身还具有单向性、主观性和隐蔽性。
巧妙运用这些特征可以衍生出有效的广告撰写策略。因此,从语用预设的视角研究广告语言是很有意义的。
本文主要致力于研究英文饮料广告语言的语用预设现象。作者以语用预设作为研究基本理论,结合定性研究和定量研究方法,通过分析语用预设在饮料广告中的类型和功能,同时对各预设类型在英文广告中的分布和出现频率也进行调查研究,力图探讨语用预设在英文饮料广告中运用的深度和广度。
调查结果发现:语用预设在英文饮料广告中的运用程度极高,在收集的100条广告语中呈现出94%的高频率。与此同时,状态预设在五种语用预设类型中出现的频率最高,达到40%。
其余的信仰预设、行为预设、存在预设和事实预设分别占22%、14%、13%和5%。 关键词:广告语 语用预设 功能 分类描写 目录 Abstract 。
..1 摘要。
.2 Chapter 1 Introduction。
3 Chapter 2 Literature Review 。
.4 2.1 Previous studies on pragmatic presupposition abroad 。
4 2.2 Previous studies on pragmatic presupposition at home。
.. 5 Chapter 3 Theoretical Foundations。
..6 3.1 The definitions of pragmatic presupposition 。
..6 3.2 The characteristics of pragmatic presupposition。
. 7 3.2.2 Subjectivity。
..7 3.2.3 Latency 。
7 3.3 The classifications of pragmatic presupposition in print advertisement language 8 3.3.1 Existential presupposition 。
8 3.3.2 Fact presupposition。
. 8 3.3.3 State presupposition。
.9 3.3.4 Belief alue presupposition。
9 3.3.5 Behavior presupposition。
10 3.4 Functions of pragmatic presupposition in drink advertisement language。
10 3.4.1 Concise function。
.10 3.4.2 Euphemism function 。
.11 3.4.3 Persuasive function 。
11 Chapter 4 Case Study。
11 4.1 Research aims 。
..11 4.2 Data collection。
.12 4.3 Data analysis 。
..12 4.3.1 Statistic numbers 。
..12 4.3.2 Analysis findings。
14 Chapter 5 Conclusion 。
..15 5.1 General summary 。
15 5.2 Limitations of present study 。
..。
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