ebay和淘宝营销策略比较毕业论文英语

1.中国eBay易趣与淘宝市场营销的有什么区别

2005年10月,淘宝宣布继续免费三年,并呼吁eBay易趣同样采取免费策略。

虽然eBay易趣声称:“中国C2C市场从收费模式的运行回到免费模式的全面竞争,是中国电子商务发展的倒退”。但是从2005年12月19日到2006年1月19日一个月的时间里,eBay易趣已经连续发布了三项基于本地市场的策略调整,其中主要涉及到价格策略。

eBay易趣主要收费项目原本有开店费用、登录费用和交易费用,而这三项,现在已经一下子免掉了两项. 既然eBay易趣认为从收费到免费,这是中国电子商务发展的历史倒退。那么,为什么eBay易趣要去做一件“倒退”的事情呢? 虽然eBay易趣曾强调,他们在中国市场上再次进行了深入的调研,才作出这个决定的。

那么言下之意是不是倒说倒退是次要的问题,首要的问题是,免费更符合中国国情? 所以综合这两个C2C网站在收费策略上的举措,我个人认为:淘宝较之易趣中国更为成功。

2.谁帮我搞一篇关于eBay的英文介绍,最好能撑满一页A4纸,高分求

eBay Inc. (NASDAQ: EBAY)is an American Internet (Consumer-to-consumer) company that manageseBay.com, an online auction and shopping website inwhich people and businesses buy and sell a broad variety of goods and servicesworldwide. Founded in 1995, eBay is one of the notable success stories of the dot-combubble; it is now a multi-billion dollar business with operations localizedin over thirty countries.[3][4] eBay expandedfrom its original "set-time" auction format to include "Buy ItNow" standard shopping; shopping by UPC, ISBN, or other kind of SKU (via Half.com);online classified advertisements (via Kijiji or eBayClassifieds); online event ticket trading (via StubHub); onlinemoney transfers (via PayPal[5])and other services. The online auction website wasfounded as AuctionWeb in San Jose, California, on September 3, 1995, by French-born Iranian computerprogrammer Pierre Omidyar as part of a larger personalsite that included, among other things, Omidyar's own tongue-in-cheek tributeto the Ebola virus.[6] One ofthe first items sold on eBay was a broken laserpointer for $14.83. Astonished, Omidyar contacted the winning bidderto ask if he understood that the laser pointer was broken. In his respondingemail, the buyer explained: "I'm a collector of broken laser pointers."[7] Thefrequently repeated story that eBay was founded to help Omidyar's fiancée trade Pez candy dispenserswas fabricated by a public relations manager in 1997 to interest the media.This was revealed in Adam Cohen's 2002 book, The Perfect Store,[6] andconfirmed by eBay. Chris Agarpao was hired as eBay's firstemployee and Jeffrey Skoll was hired as the first presidentof the company in early 1996. In November 1996, eBay entered into its firstthird-party licensing deal, with a company called Electronic Travel Auction touse SmartMarket Technology to sell plane tickets and other travel products.Growth was phenomenal; in January 1997 the site hosted 2,000,000 auctions,compared with 250,000 during the whole of 1996.[8] The companyofficially changed the name of its service from AuctionWeb to eBay in September1997. Originally, the site belonged to Echo Bay Technology Group, Omidyar'sconsulting firm. Omidyar had tried to register the domain name echobay.com, butfound it already taken by the Echo Bay Mines, a gold mining company,[9] so heshortened it to his second choice,eBay.com.[10] (Echobay.comis now owned by Echobay Partners, Ltd., a privateequity firm based in Nevis.) In 1997, the company received $6.7 millionin funding from the venture capital firm BenchmarkCapital.[11] Meg Whitman washired as eBay President and CEO in March 1998. At the time, the company had 30employees[12] halfa million users and revenues of $4.7 million in the United States.[13] eBaywent public on September 21, 1998,[14] and bothOmidyar and Skoll became instant billionaires. eBay's target share price of $18was all but ignored as the price went to $53.50 on the first day of trading.[15] As the company expanded product categoriesbeyond collectibles into almost any saleable item, business grew quickly.[7] InFebruary 2002, the company purchased IBazar, a similarEuropean auction web site founded in 1995 and then bought PayPal on October14, 2002. In early 2008, the company had expandedworldwide, counted hundreds of millions of registered users, 15,000+ employeesand revenues of almost $7.7 billion.[13] Afternearly ten years at eBay, Whitman made the decision to enter politics. OnJanuary 23, 2008 the company announced that Whitman would step down on March31, 2008 and John Donahoe was selected to become President andCEO.[16] Whitmanremained on the Board of Directors and continued to advise Donahoe through2008. In late 2009, eBay completed the sale of Skype for $2.75billion, but will still own 30% equity in the company.[17] In July 2010, eBay was sued for $3.8billion by XPRT Ventures that accused eBay of stealing information shared inconfidence by the inventors on XPRT's own patents, and incorporated it intofeatures 希望我的答案能对你有所帮助。

3.关于淘宝与ebay易趣的营销模式

1. 淘宝的支付宝现在不能说优过易趣的贝宝,甚至可以说支付宝并不比贝宝好用到哪里,淘宝主要不是靠这玩意干掉ebay中国的(现在的ebay我们姑且说其是tom ebay或者老祖宗易趣吧)。如果非要在这个上面做文章,那就是淘宝运营不久就完全让支付宝做上了收付的主角地位(就是不用支付宝交易的商品淘宝不支持),这样可以有效保护消费者利益。而ebay中国直到被干掉之前,并未在收付方面做文章,消费者利益受侵害的可能性远大于多一个类似贝宝、支付宝这种中间平台。

2. 交易平台都是c2c,从概念上来说区别没有,尤其是现在2者的比较。不过淘宝的平台更便于登陆和购买商品,人性化的地方也多于ebay中国。

3. 这个问题你问的太大了,随便说说就很多字,所以暂不详述。不过可以告诉你的是,当今的ebay不比以往了,taobao如果走出国门,基本上可以让他知道失败原来不知亚太。

4. 最重要的是免费,其次是限制条款很少(如果你没接触过ebay美国或者ebay其他世界平台可能对这个感触不多),然后还有更人性化之类的很多东西。可以这么说吧,利用免费,taobao干掉了ebay中国,利用宽松的制度,吸引了更多的潜在用户群,通过优化系统和全力推出支付宝,让其起码当前处于绝对优势地位。

4.英语翻译1.LikemanyAmericans,afterSeptember11

Like many Americans,after September 11 I felt a bit safer buying Christmas presents over the Internet rather than making a long journey to crowded shops.像很多美国人在911事件以后一样,我感觉通过网络购买圣诞礼物,比走远路到拥挤的商店买更安全一些.2.After buying several things at e-commerce sites and registering at the auction site eBay,I picked up the local paper and saw a page one headline that read:"Identity thefts hit residents in region."在电子商务网站进行了几次购物并在eBay拍卖网站进行注册后,我看到当地报纸一页的头条新闻是“身份盗贼对当地居民进行了盗窃”3.My ISP,of course,denied that a problem existed on its end.我的网络提供商,当然否认其终端存在问题.4.Amazingly,the ISP still responded that it was highly unlikely that security had been breached,since no credit card data was in danger. 令人惊奇的是,网络提供商仍然回应说鉴于没有信用卡数据处于不安全状态,其安全措施被破解的可能非常小.P45 5.In more than 20 years of using charge cards at restaurants and department stores,not once has my credit card number been stolen -- never mind used as a lever to unlock other financial accounts. 我在饭店和商店使用借贷卡超过20年,没有一次被盗,不要担心将其作为其他金融账户的解锁杠杆.Unit 4 P63 6.He didn't believe that I had never used a computer until I explained that not many people used computers in Japan at the time,and many things were still handwritten.他不相信我从没用过电脑,直到我解释说当时使用电脑的日本人并不多,很多事情都靠手写.7.Although the residents of my block were all very aware that one of our Australian roommates was a student who was pursuing a computer major and who seemed to know absolutely everything about computers尽管我所在街区的居民都很清楚我们的一个室友是主修计算机的学生,而且他看起来知道计算机的一切.8.Confused by the sudden request,I replied,“Why are you asking me?”我被学生的要求迷惑了,我回应:“为什么问我?”9.Solidarity and familiarity,values central to Vietnamese society,contrast strongly with Australian attitudes to privacy.团结与熟悉是越南社会的核心价值,与澳大利亚对待隐私的态度截然相反.。

5.易趣与淘宝电子商务C2C竞争战略对比

易趣和淘宝都是很不错的个人综合购物网站。相比较而言,淘宝对大部分人来说却更加合适。

1、易趣比较注重出口导向,鼓励卖家向国外销售,如果你想卖东东到国外去,那肯定上易趣;如果你想买国外的东东,当然也要上易趣,但是怎么能够解决对外付款呢?如果你被外国卖家骗了,你找谁解决呢?易趣不管销售以后的是非的。

所以,淘宝比较实在。

2、易趣上的卖家几乎90%都在淘宝开店。而淘宝卖家不一定在易趣开店(因为易趣要收费的,虽然最近店铺租金免了,其它费用还是比较高),这样,淘宝的物品要比易趣多得多。

3、淘宝比易趣更加安全。

网上购物安全不安全,除了自己要小心,主要看网站提供什么安全措施来保障安全。淘宝就提供这方面的服务和措施。

首先,淘宝的旺旺即时对话工具很管用。你不仅可以用它与卖家沟通,了解物品的详细情况,通过交流,总能找到一点对卖家的感觉。

卖家卖出货品后,会得到买家的评价。你还可以利用淘宝旺旺,向已经买过该物品的其它买家了解供货商的信誉和对物品的感受。在这种情况下,你是会觉得安全的。

其次,淘宝的支付宝是目前最安全的支付工具。对买卖双方都有保障。

所以还是淘宝网比较好

6.英语毕业论文范文“how to improve the ability of english reading ”

Some people think that reading is a verysimple matter. You move your eyes along the line, and the author's message appears somehow in your mind. When a person is highly skilled as a reader, it does seem that something like that takes place. However, the actual reading process is quite complicated. Try to think back when you were first learning to read, or observe a young child learning to read. It is a very difficult, complex, sometimes, painful process. Reduced to its simplest elements, we might say that comprehension is a part of the communication process of getting the thoughts that were in the author's mind into the reader's, but how does one reader can get the idea clearly? It depends on the reading ability of the reader's. How can the readers make improvements in reading? There are many skills to improve one's ability of reading comprehension. One of the most important skills in reading is the knowledge of word .The number of the words you know determines the difficulty and complexity of the material you can read and understand. If you have an extremely limited reading vocabulary, you will be able to read only very simple material. Obviously, vocabulary forms a stumbling block for the poor reader. The more words you memorize, the faster you read the article. So, it is necessary to memorize words as much as you can. By the way, it should be realized that approximately half of all written English material is composed of the 300 commonest words. Certain words then have a very high occurrence and are used over and over again. Since the English vocabulary is so vast, you cannot hope to master vocabulary only by learning your lessons in the classroom. Reading of course involves much more than simply knowing the dictionary meaning of individual words. When coping with unknown vocabulary. You have to develop strategies, which will allow you either to discover the meaning of the words or at least to proceed further with the text in spite of not knowing the meanings of some new words. One of the efficient ways is guessing the unknown vocabulary. Guessing the meaning of words is a shortcut in reading. While reading in our own language, we usually have an unconscious habit of making logical inference as to the meaning of words based on the context. You can use the context to get the meaning and to help you develop the comprehension skills. To be a good reader, deducing the meaning of unfamiliar lexical items through contextual lines is necessary. In order to improve reading ability. It's essential to memorize words and master the ways of guessing the meaning of words, besides, when reading, you should catch the phrases as a unit of meaning and view the sentences as a unit of meaning. Sentences are the basic building blocks for writing something that will be read. A sentence, as a larger unit of meaning, is always about something--its subject--and always has a statement about the subject. The form of a sentence may be vary, but the subject and the statement about it are always there. The idea conveyed by a sentence will always come to you as a whole. So being familiar with various sentence patterns and being able to have a good sense of what is conveyed by a sentence, even a very long one with some clauses inside, will be helpful for a more mature and efficient reading. So do the paragraph and passage. But the paragraph and passage are more complex than the sentence. A paragraph has sentences that are connected with each other in some logical ways and a passage is the connection of the paragraphs.。

ebay和淘宝营销策略比较毕业论文英语

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